With thousands of web development companies around the globe, finding the right one to fit your budget and needs may be a challenging and time consuming task. This is even more difficult if you’re looking to get a custom website design. Remember, there are thousands of ready made templates that can be used to design a website. It is cheap and quick, but does it offer you any value? Simple answer is “NO”.
Every business is unique and has very specific needs. As a client, you should always have high expectations from your web designer. After all, it is an investment and if it does not meet your expectations, your throwing away your money.
Why choose us over others? It is because we evaluate every single aspect of web design to make sure end product meets or exceed expectation. Here are some of the factors we consider on every design project.
Site Navigation:
A website with poorly designed navigation is the number one reason why it fails. While each website is unique, it is imperative that the navigation design stay consistent to improve user experience. We never put navigation at a place where customers can’t find it right away. Consistency is the key to a well designed navigation. Also, there is no need to get “cute” with the navigation. Make sure it is simple, practical and serves its purpose well. Too many designers use Flash and Javascript to bring in the “wow” factor. However, Search Engine robots/crawlers ignore Flash and Javascript code so they are not going to find other pages within your website. Bottom line, your website gets poorly indexed in Search Engines.
No Gimmicks and Excessive Graphics in Design:
Graphics files are much larger in size than text files and take lot longer to load when visitors click on a link on your website. On average, most visitors wait only about 7 seconds or less before clicking away if your website is not interesting or doesn’t load fast enough. Remember, graphics is not the reason why a visitor is on your website. Never lose focus of your products and services. Flashy animations, graphics, and other gimmicks in web design may look cool but they are a big distraction from the main goal and could cost you thousands of dollars in lost business opportunities. In the end, most people purchase services and/or products from websites that are professional, simple and easy to use.
Search Engine Marketing:
Search engines are important if you want to sell a product or service online and it makes perfect sense that you have customization around search engines on your website. it is important that your website is built for the major search engines. Google, MSN, and Yahoo have strict webmaster guideline and requirements. We stay up to date on the latest algorithms and keep our customers informed when their websites no longer meet that criteria. We work with Amplimark, a Des Moines SEO Company to help you improve your ranking and earn business through organic search traffic.
Content Management:
You must keep your website fresh. Give your visitors reasons to return. Offer them a newsletter, or update your website often with new information or specials. We can help your business with simple yet powerful Content Management System(CMS) that can be used to generate newsletters, periodic notifications and fresh contents. Our CMS programming is affordable and easy to use for technical as well as non technical folks at your company.
Connect with Your Customers:
In today’s world, just putting out an e-mail address and phone number isn’t enough. Your online business is running 24X7 and you must be able to interact with your customers all the times. We provide you tools and resources to do just that. We also optimize your web pages to cross link products and services to maximize your sales.
Full Service Web Company:
We understand that your websites is not just a collection of web pages. Many aspects of your website have to work together in order to see a successful return on your investment. What is the point of having a great website but a bad web hosting provider. If your website doesn’t have a up time of 99.9%, you’re losing customers. We provide VPS and dedicated hosting to make sure all your needs are taken care of. Also, you save money by combining our services. Having one company handle all the intricate details of the design, development, search engine promotions, domains, etc. makes it much easier for you and the design company to quickly resolve issues. We recommend only using web design companies that offer full development cycle.
Make Your Site an Enjoyable Experience:
There are millions of websites and probably thousands selling same products as you do. A great website can also get you repeat business if your customers enjoy your website and its content. That’s why it is important that your website provides an enjoyable experience for your visitors. Seek feedback from your customers and incorporate it in your web design and future updates. Remember, web development is not a magic bullet. It is a continuous process that should get better with time. Call today and we’ll help you devise a quicker, more efficient way of ‘getting things done.’ We’re here to help!